30 Modules. 5 Live Projects.
#1 Digital Marketing Course ( PG Diploma in Digital Marketing ) in Delhi, India
Trained 18000+ professionals in India
9.8/10 ( Rating based on 8439 reviews )
Classroom & Online Mentorship
Batch Starting: 02 Dec 2024
Dual Credentials
Techstack Academy & Orangus
Affiliation
Orangus India & Startup India
12 Months
Recommended 10-12 hrs/week
02 Dec 2024
Program Start Date
EMI options
Starting at Rs. 11,000
India’s #1 Digital Marketing Program in Associated Partner with:
Curriculum
At Techstack, we believe in providing a full-fledged course of your desire where our industry experts have designed a top-notch curriculum just for you.
- Digital Marketing ( PGDM ) Curriculum 88 Modules
Initialisation to Digital Marketing
- 2 Quizzes
- 1 Project
- What is marketing?
- Different types of marketing
- How did digital marketing start?
- Eligibility to learn digital marketing
- How to increase retention?
- How to convert traffic into leads?
- IP address and DNS concept
- Difference between inbound and outbound marketing
- Why is engagement necessary on a website?
- Success factors of digital marketing
- Case study of popular startups
- Secret tips of digital marketing from Techstack
- This is the very first module of our PGPDM section of Digital marketing starting with Advanced digital marketing. We will start by teaching you the basics of how digital marketing was initiated. Joining our course, our trainers at Techstack will provide you with the complete knowledge of marketing, its types, and the eligibility to learn digital marketing. Enroll yourself at our institute and know-how to easily convert traffic into potential leads. Get access to plenty of tools available and unleash the secret tips of digital marketing only from Techstack.
Website Planning
- 3 Quizzes
- 1 Project
- Introduction to a website
- Difference between webpage and website
- What is the need for a website?
- Web applications
- Understanding of your goal
- Creation of blueprint of your website
- Importance of TLC, TGLD, and TCLD
- Latest extensions available in market
- Adding a domain to hosting
- Cpanel Of your website
- Learn to plan your own website and get to know the basic differences between what is a webpage and a website. Our professionals are available directly from IT-industry sectors who are dedicated to teaching you the importance of TLC, TGLD, and TCLD along with helping you understand your goal. Our digital marketing institute in Delhi will also train you about complete content inventory which will also help you create a blueprint of your website with the latest extensions available in the digital market. Learn to add the right domain to your hosting and create the most responsive websites for you and the growth of your businesses.
Website Creation
- 3 Quizzes
- 1 Project
- Introduction to WordPress
- Installation of WordPress
- How to install WordPress on your computer
- Clearing out WordPress with pre-installed content
- Setting up of a Gravatar
- Author profile
- WYSIWYG editor
- Adding a sitemap
- Adding Premium Plugins
- Introduction to WordPress security
- Sidebar navigation
- WP-DB Manager
- Linking to the affiliate product page
- Re-order posts, stock images, and a Tweak
- Creating a child theme
- A quick run through the settings
- Get your hands laid on and create professionals websites with the most trending tools that are used in the creation of websites. Get our Digital marketing online classes and learn everything about WordPress, its installation, plugins, and many more. We, at Techstack Academy, let aspiring developers and designers get an all-in-one solution for creating beautiful websites. There are certain editors we will introduce you to, such as WYSIWYG (what you see is what you get) which will make your work easier in terms of designing web pages. Link the affiliate product pages and create different themes on different programming languages of a website.
Content Writing
- 3 Quizzes
- 1 Project
- Introduction to different types of content (Blogs, websites, eBooks)
- Brainstorming to develop content ideas
- Powerful keyword research
- Observing of content development
- Formula to write appropriate content
- Do and Don'ts of writing
- Difference between evergreen and trending content
- Creation of informative content
- Free eBooks
- 7 common issues with the flow of your content
- Understanding your audiences
- Rechecking and editing
- As we all are aware of how important Content is, therefore, it’s true to say that content is king. To add more meaning to this statement we offer content writing education to our students which is our 4th module under this category which focuses on making our students aware of the Do’s and Don'ts of content writing, different formulas to write appropriate content, perform powerful keyword research and providing them with the details of common issues which will correct the flow of your content. Additionally, we also provide our students with various eBooks which will foster their skills thereby deepening their research to perform ideal content and curate appropriate articles.
SEO (Search Engine Optimization)
- 3 Quizzes
- 1 Project
- The goal of SEO
- Different types of search engine
- 3 steps to get on the first page of Google
- Domain optimization
- Meta Tags
- How to optimize your homepage
- Techniques of SEO (white hat, grey hat, blackhat)
- How to craft a remarkable SEO strategy
- 20 attributes that influence a link’s value
- Google algorithm updates
- 200 Ranking factors
- Generate SEO reports
- Know the ways and different strategies of search engine optimization with our 3 step formula to get on the first page of Google. Our school of Digital marketing moves ahead in a manner to educate children, students, and/or business people to reach heights in the field of digital marketing. You will be liable to have knowledge about how to optimize your homepage with different techniques of SEO. We have 20 attributes set that can influence a link’s value in accordance with Google algorithm updates, thereby letting you know how to create and generate monthly SEO reports for your clientele.
Local SEO
- 3 Quizzes
- 1 Project
- Introduction to keyword planning
- Grouping of keywords
- Content review
- Establishing addresses
- Yellow pages
- White page listing
- Super pages
- Google/Yahoo for business
- Facebook local
- Local SEO directories and basics
- Expand your local visibility and learn how to establish addresses with an introduction to keyword planning with our experts present at Techstack. This is referred to as a branch of SEO that intends to focus on optimizing a website to be found in local search results. We provide our students with the best SEO course in Delhi, to help our students get enough knowledge to SEO as well local SEO, national SEO, and many more. You will be given extreme knowledge of local SEO with its directories associated with it along with the ultimate process of grouping keywords.
Google Webmaster
- 3 Quizzes
- 1 Project
- Introduction to Webmaster
- Site dashboard
- Search appearance-structured data
- Search appearance- HTML improvements
- Google Developer structured data tool
- Search traffic-search analytics
- Penguin and Panda updates
- Crawl Fetch as Google and robots. Txt
- Disavow tool
- Get back your website’s penalty from Google
- If you are willing to make your business get found on the search result, join the digital marketing course at Techstack. Once you enroll yourself, we will assure you to get deep knowledge about the latest updates by Google that will enable you to understand Google webmaster and its exclusive techniques easily. With the help of Google developer and structure data tools, you will also understand the meaning and importance of dashboards and how to improve them efficiently with HTML and search appearances.
Bing Webmaster
- 3 Quizzes
- 1 Project
- Ways to configure your site
- Media RSS video feed specification
- Submitting URLs from Bing
- How to manage deep links?
- Mobile page friendliness
- Using diagnostic and tools
- SEO analyzer
- Crawl error alerts
- Removal of broken links/outdated cache
- Malware re-evaluation
- Bing XML sitemap plugin
- How to optimize Silverlight & other RIA based content
- Attain deep knowledge to Bing webmaster and help yourself diversify your arena of digital skills only with Techstack Academy. Bing webmaster knowledge with us, will teach you about media RSS, management of deep links along the removal of certain broken links and outdated cache. Our professionals are readily available to assist you whenever you have doubts. We also provide recorded sessions and backup classes if you have missed your classes and wish to regain in-depth knowledge about how Bing Webmaster works and analyses the performance.
Graphic Designing
- 3 Quizzes
- 1 Project
- Introduction to Graphic Designing
- Role of a designer
- Process of designing
- Design elements
- 6-major elements of design
- Design principles
- Basic editing in illustrator and photoshop
- Resizing image
- Rotation of image
- Text editing in the image
- Are you ready to upgrade your creative skills and step into the world of designing, digitally? We have got you saved. Join our digital marketing course in Delhi and get a complete education in graphic designing, its significance, job roles, elements of designing, and many more. Get basics to illustrating and know about different tools present in the area of graphic designing. We have professionals design trainers who carry years of experience in this field and are full of knowledge regarding graphic designing and more.
SMO (Social media optimization)
- 3 Quizzes
- 1 Project
- Intro to SMO
- Significance of social media
- Social media metrics and ROI
- Find the right network for you
- Intro to platforms like Facebook, Google+, Linkedin, etc.
- 7 Tips to improve Your SMO
- Tools required to perform social media optimization
- Media platforms in SMO
- Whatsapp marketing
- EdgeRank checker
- As we all know how Social media is an essential part these days, and so is social media optimization. If you have a knack of interest in social media and its working, you can easily join our institute which is regarded as one of the top 10 digital marketing institutes in Delhi, who are here to support you and guide you through every step of SMO that includes its significance, choosing the right network, introduction to various social media platforms and secret tips by Techstack that will improve your SEO effectively.
Google Analytics
- 3 Quizzes
- 1 Project
- Account settings
- Property settings
- Report date picker
- Creating annotations in reports
- Pie chart reports
- Creating and editing dashboards
- Referrals and campaign reports
- SEO reports
- Adsense and in-page analytics
- Multi-channel funnels
- This is the 11th module of our PGPDM course at Techstack Academy wherein our experts are dedicated to teaching you thoroughly about Google Analytics. If you wish to attain a deep knowledge of digital marketing and its significance, get your hands laid on creating annotations in reports with pie charts that will enable you to have complete knowledge and build your business better in the future. You will also get an overview of multi-channel funnels and Google Adsense, in-page analytics to create easy dashboards.
SEM (Search engine marketing)
- 3 Quizzes
- 1 Project
- Introduction to SEM
- What is content ‘above the fold?
- Adding call-to-action buttons
- Creation of highly converting sales pages
- Different types of Google Adwords Account
- Configuring location targeting and using advanced search functions
- Setting your targeted language
- Understanding keyword match type
- Diagnosing low-quality scores
- The secret weapons to re-market
- Adding to extensions
- ROI & ROAS
- Gain knowledge and derive utmost traffic and visibility from search engines through both paid and unpaid efforts by learning various digital marketing skills at Techstack Academy. We are here to groom you in this field and take all your pain points into consideration once you join our institute, thereby delivering you education towards how is SEM performed, what are the major points to be added for better conversions, how to match appropriate keywords by configuring location by using advanced search functions with addition to plenty of extensions and getting greater ROI. You will also be known to various weapons helpful for the re-marketing of your brand.
Social Media Marketing
- 3 Quizzes
- 1 Project
- Introduction to Social Media Marketing
- Strategies and social journey
- Social media content marketing
- Insights and analytics
- Facebook and Instagram business tools
- Pinning tweets
- Page managers
- Social media branding and image guidelines
- Scheduling multiple postings
- Blog considerations
- Social demographics
- Strategy discussion
- Social media marketing is the fastest way to grow your business digitally, and with like-minded professionals like us, you will be learning extravagant activities to market your business and widen your arena in this particular field. Get a clear introduction to different social media platforms namely, Facebook, Instagram, Twitter, etc. You will also get enough knowledge of social media branding and certain image guidelines which will help you analyze page management and open your cells to derive exclusive strategies and marketing ideas that are out-of-the-box.
Email Marketing
- 3 Quizzes
- 1 Project
- Introduction to Email marketing
- Strengths and weaknesses of Email marketing
- Structuring effective Email messages
- 10 rules for successful Emailing
- Ways to write different types of Email
- How to set automation rules for Aweber?
- How to create a newsletter
- Ways to write scarcity Email
- Defining goals and objectives of an Email campaigning
- Constant construct
- One of the most obvious advantages of email marketing is its low cost in comparison to mainstream marketing channels. Our digital marketing institute strongly takes an edge to mold you into a complete marketer inclusive of teaching every aspect of digital marketing. In Email marketing, you will be liable to have various ways to write an effective Email, along with that you will also learn how to create a newsletter and define the ultimate goal and objective for your Email campaigning along with constant construct.
Mobile Marketing
- 3 Quizzes
- 1 Project
- Email marketing process
- How to write effective Emails?
- Mobile Ads on GCN
- Creating Apps for creating banners
- Ability to distribute
- QR codes
- Push and sound notifications
- Landing pages with Unbounce
- Reverse engineering campaigns with Rob from WRW
- Pros and cons
- Mobile marketing is said to be the most essential arena of Email marketing and its processes in digital marketing. Get complete knowledge to write effective Emails and run potential Ads on GCN. Know how to scan QR codes and how they work while pushing sound notifications on. There are plenty of ways to generate great mobile marketing strategies, but we do it differently at Techstack. Enroll yourself now, and have a sneak-peak to reverse engineering campaigns, pros, and cons of mobile marketing, and many more.
Content Marketing
- 3 Quizzes
- 1 Project
- What is content marketing?
- The objective of contents of content marketing
- Analyzing the keyword for content
- 7 steps strategy for building process in content
- Sessions about authority blogging
- Various content generation techniques
- Secret tips from Techstack for optimizing blogs, articles, collaterals
- How to grab Project for content writers?
- Ways to write compelling content
- Content in regard to search engines
- Spread the word thoroughly and more effectively with content marketing strategies. Our professionals at Techstack Academy are right here to assist you with the ways of how content marketing works, what are its major objectives, and the strategic building process for relevant content and ideas. With us, you will also explore another side of how to grab freelance projects for content writing as well as know our secret strategies to move forward in optimizing your articles, blogs, and collaterals.
Magento
- 3 Quizzes
- 1 Project
- Installation of Magento
- Ways to Prepare your server for Magento
- Extending Magento
- Creating backlinks and templates
- Adding system configuration fields
- Event handling and observing
- Mastering the admin
- Grid mass actions
- Exporting grid data
- Controller guest checkout
- Adding steps to easy payment methods
- Bootstrapping Magento for external applications
- Get to know about Magento- an open-source e-commerce platform that is written in PHP and uses multiple other PHP frameworks such as Laminas and Symfony helping you to become an ideal web developer. Attain knowledgeable skills and know-how to create backlinks, templates, mastering of the admin, learn about exporting grid data, and add steps for easy payment methods for the users which will make it easier for them to purchase and shop online.
Ecommerce SEO
- 3 Quizzes
- 1 Project
- Understanding of Ecommerce SEO
- Website ease of use
- Understanding links in SEO
- Product page optimization
- Importance of site speed
- How blogging and online customer reviews help SEO
- SEO resources and optimization tools
- Tailoring SEO to the target marketing
- Google analytics
- Tools to track visitor clicks
- Since everything is running digital, so are shopping areas. Get the right information about eCommerce platforms and eCommerce SEO with our professionals who are ready to teach you everything about eCommerce SEO, beginning from website ease of use until understanding SEO links to product page optimizations as well as knowing about different SEO resources and their optimization tools. Our experts take extra care to treat the students who are genuinely keen to learn and know about the importance and well-being of various tools provided, adding Google Analytics along with it.
Ecommerce Marketing
- 3 Quizzes
- 1 Project
- Learning to Ecommerce basics
- Steps to selling
- Building customers trust
- Web marketing and promotion techniques
- Successful strategies for Email marketing
- Pros and cons of selling on marketplaces
- Offline selling techniques
- Affiliate marketing
- Negotiation with auditory customers
- Basic tips to avoid common mistakes
- Know the use of and importance of eCommerce marketing, with us to learn and practice using promotional tactics to drive traffic to your online store. Our tactics will help you in converting that traffic into paying customers and retaining those customers post-purchase in an efficient manner. You will also be given information about how to sell products easily and get negotiation with auditory customers, online as well as offline. Unveil the basic tips to avoid mistakes in marketing and become a successful marketer with Techstak’s tried and tested strategies.
Lead Generation
- 3 Quizzes
- 1 Project
- Basics of the lead generation module
- Why do most businesses fall at lead generation?
- Solutions to lead generating campaigns
- Demo: to build your mobile URL and further landing pages
- Promotion of your campaigns for free
- How to measure and optimize Facebook Ads?
- What type of Facebook Ads works the best for lead generation?
- Weekly check-in on all new leads
- Converting new email leads to sales
- How to nurture new emails and conversions
- Who does not want to derive more leads every day than usual? At first, the topic seems as easy as it spells but generally it takes time and expert knowledge to get through with it. We, at Techstack Academy, assure you to attain easy solutions leading to generating the right campaigns with the right revenues. You will also get to know weekly check-ins on all new leads and get information about how to nurture new emails with new conversions, all day, every day.
Audio Engineering
- 3 Quizzes
- 1 Project
- Promotional videos showing a demonstration of Audio editing
- Downloading and installing audacity
- Installation lame for MP3 Exports
- Compressing the audio to make it sound better
- Usage of Pitch, speed, and tempo
- Playing around with echo
- Using echo and reverb
- Amplifying and normalizing
- Audio editing using Adobe Audition
- Recording enhancement and excessive breath removal
- If you have a keen interest in graphic designing then you must acknowledge that Audio Engineering comes under the part of graphic designing only where we will guide you on how to promote videos while showing a demonstration in Audio editing. Our professionals will give you a deep understanding of how to amplify and normalize editing using different tools, most preferred as Adobe Audition. Learn different ways to install MP3 exports and compress audio limits, to make them sound better.
Video Editing
- 3 Quizzes
- 1 Project
- Video and Audio clips for editing
- The timeline and basic editing tools
- Subclipping in Adobe premiere pro
- Syncing Video and Audio from multiple recordings
- Color grading styles, text, and titles
- Adding beautiful vignette
- The final cut, exporting, and uploading online
- Picture in tutorials
- Adding different motion and graphics
- How to edit vertical footage?
- Video editing can be proven useful for your personal as well as professional field. To know more about the digital world, join Techstack Academy. Our internet marketing academy lays an equal emphasis on all our students who have ever joined us for any other courses at Techstack. We provide immense knowledge which acts as a key to blending images and sounds to make us feel connected whether it is a short film to capture or a whole lot of movies. One can have a clear understanding of sub clipping in Adobe premiere pro which will further sync video and audio both from multiple recordings keeping in check about colors, grading styles, text, and different colors.
Video Optimization
- 3 Quizzes
- 1 Project
- Deriving organic traffic on YouTube
- Optimizing title, description, tags, thumbnails, and caption
- Cards demonstration
- Annotations
- Audience support
- Youtube Analytics
- Monetization through services
- Grabbing of leads
- YouTube ranking techniques
- Audience retention
- It is broadly referred to as a set of techniques that are generally used by mobile service providers, and to improve your skillset, we offer a video optimization module as a part of our PGPDM program. Within one year of our course, you will learn many new things in this area and will be able to explore ways how to derive organic traffic, get audience support, and know-how the ways to get through audience retention. We will also teach you how to grab new leads and optimize title, description, tags, caption as well as video thumbnails.
Video Marketing
- 3 Quizzes
- 1 Project
- YouTube advanced
- The magic formula to reach 1 million views
- Audience retention report
- Strategies for Youtube
- Video marketing top techniques
- Advanced playlist tips
- Using tagging to build a brand
- More subscribers equal more views
- Monthly video marketing tips, ideas, news, and information
- Use of social media platforms for utmost marketing
- Start creating your own videos and get forward with video marketing alongside various tools to be learned by our professionals. We, at Techstack, ensure you get maximum leads and subscribers within less time period by following a magic formula. Our video marketing techniques will be used to build a brand that can be of utmost use whilst creating monthly video marketing tips, new ideas, news, and information. Video marketing is the use of video to raise awareness, create engagement, and drive sales but for this, you will be required special assistance from experts! To expand the horizon of your skills, join Techstack Academy now!
Online Reputation Management
- 3 Quizzes
- 1 Project
- The basics of online reviews for businesses
- How to claim and confirm a business profile?
- Using visual tools in order to earn better
- Trying business card techniques
- Earn positive review courses
- How to get ORM alerts on regular basic
- 17 ways to create a positive brand image online
- Case study of ORM
- Impact of negative reviews
- Secret tips to move ahead in ORM from Techstack
- Learn to take control of the online conversation of your brand for the future brand by knowing the basics of online reputation management techniques with our institute. We, at Techstack academy, help you learn about different visual tools to let you earn better thereby eliminating the aspect of negative reviews so that people find the right materials when they look you up on the Web. We also let you create 17 ways to enable a positive brand of the image online, which will also assist you to have secret tips having to move ahead in ORM.
Pro Blogging
- 3 Quizzes
- 1 Project
- The ABC of pro blogging
- How to make a business out of a blog site?
- Installing plugins to your WordPress
- Adding Youtube videos to your blog post
- Creating vs promoting your content
- Lead magnets that will make people subscribe
- Traffic from Google: SEO Essentials
- Fixing problems
- Community: building a like-minded tribe around you to read
- Moderate comments: techniques and approaches
- Do you wish to become a blogger? Don’t worry, we have got you covered. Start your career, in pro blogging and we will teach you from the beginning, which is from the ABC of pro blogging, wherein you will be liable to learn about how to make a business out of your blog site, ways to install plugins on your WordPress, different ways to add YouTube videos to your post and many more. Our digital marketing experts at Techstack Academy will help you to write results-driven blogs and articles and also let you know how to manage moderate comments with different approaches and techniques.
Personal Branding
- 3 Quizzes
- 1 Project
- Introduction to personal branding
- When to begin putting relevant information to practice?
- Building a personal brand
- Deciphering your personality
- Target your audience
- Learn how to use Canva
- Create images with no experience in graphic designing
- Promotion of your personal brand
- Case studies
- Think of ways to promote your personal brand
- Once you are thorough with the course, you are all set to build your own brand with digital marketing skills. We will begin to help you create your personal brand thereby teaching you how to practice it regularly and decipher your personality easily. We will also teach you how to target your right audience within a shorter period of time. Learn how to create images with no or zero amount of experience in the field of digital marketing which will help to promote your brand in the most effective manner.
Sale anything: Using Digital Marketing
- 3 Quizzes
- 1 Project
- Volume and profit
- Conviction in the make/breakpoint
- Capitalize on the easy scale
- Professional or Amateur
- The agreement drill
- Tips on how to use digital marketing effectively
- Justifying price with other inventory
- Credibility equals to increase sales
- The power of prediction
- How to build your power base?
- Meet your customer’s needs with the use of the right digital marketing tools and techniques. When you want your costumes to know your presence, choose different media networks to derive your potential customers to begin to develop trust for your brand and products or services, whether they are aware of it or not. Our professionals will teach you how to be professional from being an amateur. The power of prediction is one of the strongest techniques, therefore our course offers full-fledged sub-topics regarding capitalizing and different tips to use digital marketing effectively.
Adobe Illustrator
- 3 Quizzes
- 1 Project
- Introduction To Adobe Illustrator
- Working smartly with illustrator preferences
- Creating and saving workspaces
- Working with multiple documents
- Controlling the illustrator views
- Gaining control over color groups
- Controlling text and texture with eyedrop
- Working with 3D effects
- Exploring the world of portable document files
- From the world of Adobe Illustrator to the web
- Widen your skills of expertise in graphic designing and choose our digital marketing course that offers an entire syllabus inclusive of graphic design where you will begin learning from the very beginning. We will teach you theoretically about different tools to be used for illustrating, color schemes, and text/textures. Apart from that, you will be getting capstone projects to work on, in real-time by starting from the world of Adobe illustration to learning things about 3D effects to the world of the web.
Adobe Photoshop
- 3 Quizzes
- 1 Project
- Default settings and workshops
- Workspace tools, basics, and its usage
- Double raw conversion
- Textured portrait person
- Haze effect
- Creating a vignette
- Manipulation tools-in action
- Selection tools
- Liquefy adjustment
- Grunge effects
- We must have heard and known about this tool at least once in our lifetime, which is used for editing photos easily by enhancing them easily. We hold regular workshops and seminars to help our students learn about these topics practically, in front of their eyes. You will also be liable to learn how to keep a check on every minute detail such as double raw conversion, texture portrait person, manipulation tools, grunge effects, and many more.
Business Etiquette For Job Seekers
- 3 Quizzes
- 1 Project
- The effects of defective behavior
- Business mixers
- How to schmooze?
- Meet and greet etiquette
- The art of introductions
- Non-verbal pitfalls
- Techno etiquettes
- Conversations do’s and don’ts
- Body talks (silently)
- Job interview preparation and presentation
- Before you plan to step into the world of having a job for a long time, you must be well-defined to certain areas which are prerequisites for any job seeker to know about. We, at Techstack, believe to groom you with your personality and development thereby making you job-ready. We initiate by letting you understand the company and job type which may fit appropriate to your skills and abilities. Our techno etiquettes formula will surely help you get onto better things and an ideal job for your career.
Digital Marketing Strategy For Business
- 3 Quizzes
- 1 Project
- Introduction to digital marketing strategies
- Ways to write follow-up Emails
- Mission statement
- Facebook marketing strategies
- YouTube channel setup, step by step
- Promotional strategies
- Affiliate marketing
- Creating conversation content
- CPA basics, platforms, and marketing
- Conduction of various interviews
- Since we all know how diverse the term digital marketing is, this one requires a complete understanding of how, when, and in what ways digital marketing works via gaining knowledge from an internet marketing school. To ensure you and your business reach on the first page of Google, we will introduce you to various remarkable strategies such as how to write an appropriate Email, YouTube channel set up, affiliate marketing as well as CPA basics with creating relevant conversation in content.
Growth Hacking
- 3 Quizzes
- 1 Project
- What is growth hacking?
- Culture of growth hacking
- Setting up Google analytics concepts
- A short tour to Google analytics
- Sketching of a landing page
- Respond to data
- The advantages of social schedulers
- Advanced SEO application techniques
- Using Adwords planning tool
- The basics of dynamic display remarketing
- Information about social media platforms and their packages
- A guide to intangible needs and emotions
- Growth hacking is the most essential part used in the field of digital marketing which enables a relation to start with your own business at early-stage with massive growth in a short time on small budgets. Our digital marketing company is right here to assist you with a tour of Google Analytics and how it works. We have our own set of strategies that are unique for every individual to know how the types of tools, their significance, and the usage of social media platforms for which growth hacking strategies are necessary.
Viral Marketing
- 3 Quizzes
- 1 Project
- How to spread your brand word through the world?
- Installing the best of themes for your marketing
- Finding high-quality viral images
- Usage of Facebook groups
- Reasons to use Reddit
- Scheduling Tweets easily
- How to drive viral traffic with stumble upon?
- Ways to get a massive amount of followers using different tools that are unpaid
- Gain Pinterest followers for free
- How to laser target your potential viewers into insights?
- Who does not want their content/work to go viral across varied platforms? Well, to excel here, it's not easy as it requires patience, perseverance, and a lot of hard work, therefore we are ready to be your helping hand. Join Techstack Academy now and know the ways to spread your brand with high-quality viral images and content. You will also get knowledge about deriving a maximum number of followers using different tools of viral marketing which are completely free of cost.
Entrepreneurship for Business
- 3 Quizzes
- 1 Project
- What to avoid and what are the mandatory things to follow?
- Ways To get motivated
- Viability to business ideas
- Google and Facebook Ads
- What are the certifications required
- How to discover your ideal market?
- Legal issues and qualification
- Startup business marketing ideas
- Financial planning
- Business ideas to work
- To become a successful person and climb the ladder of an entrepreneur, you must keep a few things in your checklist, handy all the time. Our professionals are always ready to transform you into an entrepreneur, thus making you ready for your career by giving knowledge in regard to viability for business ideas, Google and Facebook Ads, discovering the ideal market along with providing an overview to various business ideas putting to work for a better business ahead.
Domain Monitoring and Marketing
- 3 Quizzes
- 1 Project
- Introduction to Selling domains
- Why is selling a domain so profitable?
- Determining domain value
- Find the right niche
- Direct selling methods overview
- Creation of a contact management system
- Ways to buy a small number of Domain
- Domain sale negotiation
- Google keywords tend examples
- Finding profitable domains with excel sorting
- If you have stepped into the field of digital marketing, having a website is an extremely important aspect. Therefore, our Delhi institute of internet marketing is right here, open 7 days a week wherein you can visit at any time of the day and have counseling as well as demo sessions to assure yourself why Techstack Academy is the best of all. We will let you grab enough knowledge of domain hosting, its importance, creation of contact management systems having keywords that focus right on your target audience and niche. Know-how to buy and sell domain with extreme negotiation.
Google Adsense
- 3 Quizzes
- 1 Project
- What is Google Adsense?
- Difference between Adsense and Affiliate marketing
- Adsense account optimization
- Integrate Adsense with WordPress
- What is an Ad unit?
- Do’s and Don’ts of Adsense
- Top 10 Adsense earning websites
- Ways to get paid by the Google
- Top 5 WordPress themes
- The future of Adsense
- It is broadly referred to as the program which is run directly by Google and has proven helpful to blow Ads that are administered and sorted by Google. Gain knowledge about Google Adsense every step of the way with our Academy, where we teach our students from the most basic, which is, via helping to create Adsense accounts and then optimize them. Techstack Academy professionals are dedicated to providing students with different ways to get paid by Google, which will also decide the significance and the future of Adsense.
Google Double-Check
- 3 Quizzes
- 1 Project
- What is Google DFP?
- Creation of Ad units
- Configuration of Adsense for remnant inventory
- Introduction to the interface
- Working with third party creatives
- Ways to copy the orders
- Yield management with DFP
- Ways to create Ad tags to set up an order
- Checking inventory for new advertisers
- Placements
- Get your hands laid on the most trending yet useful way to move ahead in the field of digital marketing. Our experts assist every individual seeking knowledge from us, in a group as well as on individual purpose also if required. You can begin to learn from the creation of Ad units and their configuration which will also lead you to the user interface and its working by yielding management with DFP.
Affiliate Marketing
- 3 Quizzes
- 1 Project
- What is affiliate marketing?
- Different types of affiliate marketing
- Changes In the industry of affiliate marketing over the years
- Affiliation with Amazon, Flipkart, Snapdeal, etc.
- Choosing what to sell as an affiliate marketer
- Hurdles to overcome while dealing
- Tips to boost affiliate earnings
- Case studies
- Affiliate account creation
- Secret tips from Techstack to become a super affiliate
- If you have the potential to sell or advocate online payments easily by partnering your business with third-party relations like Flipkart, Amazon, and more, get to know the ways of overcoming the hurdles faced during the partnership with us. We have a handful of knowledge to provide you with plenty of tips and boost your affiliate earnings within a short time span, which is why there's a reason we have been listed amongst the top 10 digital marketing institutes in Delhi.
Third Party Earning Platforms
- 3 Quizzes
- 1 Project
- Collab with Amazon, Viglink, Big Advertiser, etc.
- Work as a website reviewer
- Write Ebooks for others
- Work as a surveyor
- Web templates
- Create affiliate websites
- Consultant services
- Editing and proofreading
- Design banners
- Fiverr and gigs
- There is a wide availability of third-party earning platforms where you can easily collaborate with Amazon, Big advertisers, etc to derive more traffic and sales to your site thereby turning those potential visitors into real customers. Learning to create web templates, along with creating affiliate websites and consultant services, one can go a long way in this field with the help of our digital marketing institute.
Startup Plan And Strategy
- 3 Quizzes
- 1 Project
- A comprehensive business plan
- 5 parts relating to it for you to excel better
- Understanding industry and sector overviews
- Operations plan
- Cashflow- getting the figure that you need
- Most ignored sources of quality clients
- Ways to get new customers
- Learn from your competitors
- Startup founders Dilemma
- Break-event point
- Planning for a startup in a digital marketing career seems to be difficult, but during your course at our Academy, we take that pain too. We will provide you with a comprehensive business plan which will help you to operate other plans you have had set along with cash flow in order to get ahead. We will guide you through various startup and startup founders' dilemmas, making your career hurdle easier for you.
Google Hacks
- 3 Quizzes
- 1 Project
- Google search settings
- Google advanced search
- Introducing Google Apps and cloud computing
- Sharing and collaborating with Google Apps
- Writing formulas
- Creating of charts
- Adding transitions and animations
- Downloading and uploading files
- Sharing files online
- Working with headers and footers
- There is no such human brain that can be and work as fast as Google does, therefore in regard to that, Google hack strategies are necessary to take into account. We groom our students with Google advanced search by sharing and collaborating with various Google Apps along with written formulas and sharing different files online so as to make you thorough with the knowledge. Get thorough with the knowledge and work with the headers and footers of your website.
Product Marketing
- 3 Quizzes
- 1 Project
- The pillars of selling
- The 6-primary sale triggers
- Selling with rhetorical questions
- The 8 secondary desires
- Write attention-grabbing headlines
- Scarcity rush
- Using powerful vivid words
- Why are stories so valuable?
- The sales page formula
- How problems are introduced with features?
- If you are willing to move forward with your career in product selling, we are your ultimate partners to teach you alongside the pillars of how to sell products easily and derive better customers. Our 6-primary sale can trigger the audience to definitely buy your products. Our digital marketing methodologies are far different from that of other institutes, as we make sure you use vivid powerful techniques and sales page formulas to be successful in your arena.
Leadership Fundamentals
- 3 Quizzes
- 1 Project
- Introduction to leadership
- Attributes of a successful leader
- 5 step process of discovery
- How to light the fire of motivation?
- A five-step process for developing a great vision
- Testing the model
- Self-reflection questions
- The core ideas
- Learning objectives
- Daily control process
- To become a successful leader, you must require the best SEO training institute in Delhi that can help you with every step of your way to get ahead in your career in the most feasible manner. Techstack Academy will not just give you a gist or an overview but will groom you completely in regard to steps of a process for discovery, the process for developing a great vision, testing the model its core ideas, and many more steps to become an ideal candidate for learning something new, with us, every day.
Automate Your Digital Marketing
- 3 Quizzes
- 1 Project
- Introduction to marketing automation
- Automation marketing tools
- Email marketing tools
- Creating social media automation strategy
- Create your own automation recipe
- How to use a buffer for advanced scheduling?
- Other tools to automatically share RSS Feeds
- Strategy template
- Do’s and don'ts of social media automation
- Benefits of social media automation
- Everyone can get through digital marketing and its skills, but the real task comes in when there is an innate need to automate it. Joining our post-graduation in Digital marketing course in Delhi will enable you to get all in all information and secret techniques about how to automate your social media, use different tools for scheduling such as buffer and also apply automation strategies to reap the most benefits from social media automation.
Management Skills
- 3 Quizzes
- 1 Project
- How to be an effective leader
- Build your team
- Create values
- Delegation
- Technology improvement and sharing knowledge
- Conducting meetings
- Self-development
- The trust factory
- Setting goal timelines
- Review and share the progress
- To become an effective team leader, you must have exclusive team management skills. If you are lacking some management skills, we are right here to treat you to effective delegation and self-dependent techniques which will enable you to set different timelines and goals. You will also learn how to review and share the progress report curated.
Master planning
- 3 Quizzes
- 1 Project
- Introduction to PAMela
- Introduction to hourly and daily planning
- Your time-block micro routines
- The weekly planning calendar
- Summarization
- Action with the power of visualization
- Quarterly planning-measurement
- Spaced repetitions for learning
- Yearly planning
- Bird’s eye view of the planning process
- Master planning is an essential part of our digital marketing course in Delhi which will provide you immense knowledge of how master planning is done, following the steps of weekly planning and calendar for your master planning strategy. Get a complete overview of PAMela with micro-time block routines that can help you master your plan on an hourly as well as a daily planning basis.
The Easy Way To Write Short Stories To Sell
- 3 Quizzes
- 1 Project
- It's all about the mindset
- Different tools required for success
- Construction time
- The 7-step story generator
- Story plot creation
- The 5-point story structure
- Building of a template
- Introduction to scrivener
- Presentation is the key
- Short story market listing
- Short stories are widely sold throughout the world but it requires the writer to understand it's not something like a novel, a blog, or an article. It needs to be written in a different format that is compelling enough for the readers to read and understand in a short time span. Our digital marketing course at Techstack Academy is bound to equip your mindset with different tools which are solely required for success alongside our 7-step story generator which is proven utmost beneficial for plenty of writers out there.
Public Relations
- 3 Quizzes
- 1 Project
- Introduction to PR
- Plan your own campaign
- Using social media in a PR campaign
- Setting up your KPIs
- Create a PR schedule
- Content Creation
- Google+ in your PR campaign
- Reputation management
- Public speaking in your PR campaign
- Defining Success
- Public relations refers to the variety of activities conducted by any company, irrespective of whether big or small. Get PR training in Delhi from our Academy, with a clear understanding of different campaigns whilst using social media with PR campaigning. You will also get to learn content creation with online reputation management techniques to make you step into the field of public speaking in your PR campaigns, defining utmost success.
Become Your Own Boss Becoming A Freelancer
- 3 Quizzes
- 1 Project
- Conceive different ideas
- Types of freelancing work
- Different types of services you can sell
- Sell turnkey packages
- Outline and create your services
- Pre-launching
- Outsourcing work
- Turn your skills into bills: selling services online
- Design, writing, and technical services
- Outline and create your own services
- Who doesn’t want to become as successful as becoming the boss of your own company? Well after seeking immense knowledge from our post-graduation in Digital marketing course, we strongly push our students to become successful on their own, in terms of getting work done by freelance/outsourcing, designing, and writing along with certain technical skills. We will also help you have a pre-launch before the official launch of your business, and help you unleash our strategies to get you turning your skills to your bills.
How To Get Press Coverage For Business
- 3 Quizzes
- 1 Project
- Introduction to publicity fundamentals
- How publicity can help establish you in your domain
- How a new business can try to get publicity
- What are press clubs?
- How to use your blog to get publicity and authority?
- Using PRWEB and PRLOG press release services
- Tips to write an effective press release
- SEO for your press release
- Case study of how one CEO got millions of visitors from free publicity
- Tips on reaching out to people on the right way
- Getting press coverage for your work done is quite a difficult task as it requires pitching in plenty of areas and just not one. This not requires convincing power in terms of begging to get pitched, but strong convincing power to let the other person know why you fit right here. We will let your publications lead you to establish a better domain and authority with the help of PRWEB and PRlog services, additionally, providing you with effective tips to write relevant press releases which will reach out to the right people in the right manner.
Earning from Social Media
- 3 Quizzes
- 1 Project
- What is Viglink?
- Learn about Viglink
- Features for advertisers
- Payouts, commission, and fees
- Viglinks referral program
- Settings up a campaign
- How to use merchant explorers?
- Share your first big links
- Publisher aka. Facebookers, Tweeters, Youtuber, Bloggers
- Analytics and insights
- Earning from social media is pretty simple, and learning to earn from our techniques is even simpler. Our Techstack professionals are dedicated to helping you learn about referral programs that will foster your skills and let you set up a campaign to make it run in the most successful manner. Once you get through the tactics of social media, you will be responsible for curating insights and analytic reports derived from it, monthly.
Non-digital marketing
- 3 Quizzes
- 1 Project
- What is non-digital marketing?
- Imperative of testimonials
- Offline marketing Strategy ideas
- Door to door marketing
- The true cost of your marketing
- The single biggest key to marketing success
- Promote your business with events
- Body language techniques
- How to get maximum publicity
- How to sell products in your area
- Non-Digital Marketing Training is the very first module of our course in Digital Marketing. At Techstack, we offer exclusive insights to Non-digital taught by our expert trainers to make sure that our students are well-equipped with how non-digital marketing works. You will also be learning about different tactics to handle and generate customers like a pro. Sell products and services to people in your local area via the help of knowing the true cost of your marketing which may also include TV, radio, newspapers, books, body language techniques, and many more. Get involved in different communities and unleash the power of hosting events to get business referrals.
Data Analytics
- 3 Quizzes
- 1 Project
- What is Data Analytics?
- Usage of Data Analytics
- Data Mining for Business Analytics
- Monitoring and listening
- Introduction to Google Analytics
- Introduction to Marketing Analytics
- Web Analytics
- Verification/Bots/Fraud & Viewability:
- Basics to python learning and understanding
- Hands-on learning for different tools and techniques
- Data Analytics in MBA under Digital Marketing is our second module if you opt for post-graduation Digital Marketing in India. Amplify your skills with Techstack in the field of Data analytics by achieving knowledge from professionals that offer real-time assignments and projects regularly, for your better understanding. If you are looking for the best institute for data analytics in Delhi, Techstack Academy is the right platform wherein you will be known to various tools and techniques which has been the buzzword in the 21st century.
Data Collection
- 3 Quizzes
- 1 Project
- What is Data Collection?
- How to gather different types of Data
- Deploying the form, configuration, data entry & uploading
- Implementing statistics and logics
- Know-how to deploy mobile data and collection
- Analyzing accurate insights
- How to avoid leading words or questions?
- Online tracking and marketing analysis
- Test hypothesis
- Evaluating outcomes
- Join our digital marketing training in Delhi at Techstack, and diversify your skills in the field of tech. Our professionals are ever-ready to assist their students with the best of knowledge in terms of data analytics, data collection, the tools and techniques to be followed to transform you into an expert. After covering the major topics, they will also guide you through how to check the test hypothesis on a regular basis while evaluating the outcomes through online tracking and marketing analysis. Learn more about marketing courses at Techstack Academy.
Marketing Analysis
- 3 Quizzes
- 1 Project
- Basic introduction to marketing analysis
- What are the different types of market analysis
- Know your market audience
- Focus on your niche
- Know-how the competitors work
- Know the market value
- Learn about demographics and segmentation
- Targeting the potential customers
- Knowing the components and characteristics
- Quantitative and qualitative assessment
- A key part to focus on any business, whether digitally or traditionally lies in the fact with market and marketing analysis. Join a specific Digital marketing course online and know-how to analyze the market and its value. Here, you will learn a wide variety of how the demographics are segmented in reliance on the niche of your potential customers. Learn how to have a thorough quantitative as well as qualitative assessment at Techstack, and outreach your competitors.
Monitoring & Listening
- 3 Quizzes
- 1 Project
- What is Monitoring?
- Basic Introduction to monitoring and listening
- Introduction to media analytics
- How does media monitoring work?
- Difference between social monitoring and social listening
- Advantages of sing monitoring and listening
- Brand awareness and authority
- Different types of tools and techniques used
- Held-in webinars for your clear understanding
- Analyze the data acquired
- Learn our exclusively designed monitoring and listening to Techstack Academy. Our digital marketing institute exposes our learners to reap the benefits of both the positive outcomes as well as the limitations of relying on social media data compared to traditional monitoring. We help to groom you in such a manner where you can use the tools at your fingertips to extract media insights language/location tracking tools.
Web Analytics
- 3 Quizzes
- 1 Project
- What is Web Analytics?
- Difference between Digital and web analytics
- How does web analytics work?
- Building blocks for web analytics
- Research and assessment
- Understanding the fundamentals and the process
- Knowing different tools of web analytics (web 2.0, click tail), etc.
- Working on multiple case studies
- Development of real-world projects
- Tips and tricks to master the web analytics
- Know-how the ways to learn web analytics at our digital marketing institute in Delhi are dedicated to helping students meet the escalating demand to classify an analyst's ability to demonstrate the application of the knowledge, skills, and dispositions through behavior that is directly related to the process of web analytics taught by the professionals who have excelled in the particular field with immense research, assessment and the development of the real-world project to provide success to the organization's goals.
Marketing Plan
- 3 Quizzes
- 1 Project
- What is a marketing plan?
- Different platforms for the marketing plan
- Distribution of the brands
- Mixed branding strategies
- Branding strategy: An overview of details
- Public relations
- Feasible way to sell products or services
- Forecasting the plan onto various platforms online
- Marketing research process: stages in the process of the marketing process
- Criteria for advertisement
- This module of PGDM introduces students to the core theories of marketing strategy. It is based around a systematic approach to building strategic marketing planning with an exquisite process that influences and attracts customers in one go. Our experts are right here to cater to your requirements building the right marketing research process, step-by-step. Our digital marketing company not only provides you the knowledge for other segments but also provides ample knowledge for Identifying various marketing opportunities and helping you formulate marketing goals.
Structure
- 3 Quizzes
- 1 Project
- How to define the structure of a marketing plan?
- Deciding the current position, priorities, and direction of your organization.
- Analyzing competitors value proposition and actions
- Defining strategies
- How to rectify external environmental factors.
- Advantages of sing monitoring and listening
- Brand awareness and authority
- Different types of tools and techniques used
- Held-in webinars for your clear understanding
- Analyze the data acquired
- The most important base of a marketing plan includes the structure. We, at Techstack, help you to analyze the prototype first that includes setting up your budget plan then, to analyze what your competitors are doing therefore helping you to rectify external environmental factors with a pinch of knowledge to the marketing mix. Our advanced digital marketing course will let you, deep-dive, into all phases of marketing with us. Once you are clear about the structure of marketing with our digital marketing course, you will learn how to assess the results which you have obtained within the plan.
Concepts
- 3 Quizzes
- 1 Project
- What marketing is and how well does it work?
- Marketing vocabulary
- Introduction of creating segments and niches to your business
- Learn to develop the marketing plan from scratch
- Understanding the consumer’s point of view
- Keeping your concepts perpendicular to the audience
- How to have in-depth research about the plan
- Investing in your own money for future conversions
- The usage of metrics to be used to assess the impact of marketing initiatives.
- Executing the concepts slowly
- This module of our Postgraduate digital marketing course in Delhi, which ensures to equip you well with the marketing initiatives taken and the concepts that you have created over time. Our academy of Digital marketing does not only stop with the focus on creating a concept, we ensure that you are assured about how to create an effective concept that is conceptual to your target audience as well as easier to implement. Next, you will be liable to learn about what consumers and factors you need to focus upon. Tailored messaging is also involved that targets certain demographics and geographic areas.
Layout
- 3 Quizzes
- 1 Project
- Introduction to the layout of a marketing plan
- How to find your target audience?
- Building of an effective website for marketing and sale
- Earn extremely powerful knowledge to use different tools
- Increasing of conversion rate by building advanced landing pages
- Have a clear mission statement
- Learn the hard way to use tools for marketing plan creation and design
- Competitive analysis
- Cognitive basis inclusive of fundamental techniques
- Finalizing the layout for having effective results
- Having a clear layout for your marketing plan is essential, and to make that happen you must have full-fledged knowledge about how to set one prototype of the plan, forward to finding your target audience, having a mission statement, and finally having a cognitive basis of fundamental techniques that should be used. Techstack Academy is listed under the top 10 digital marketing institutes in India, wherein they make sure to deliver high-quality knowledgeable sessions to their students without any hurdles following their way. The trainers are always available to clear the doubts of their students, whenever required.
Strategy
- 3 Quizzes
- 1 Project
- Creation of an effective strategy
- Know-how in-depth about the marketing analysis
- Keep a check on the competitor’s strategy
- Developing marketing mix with the 4Ps strategies
- Having the SWOT Analysis
- Defining the goals and KPIs
- How to keep a check on your pricing strategy?
- Proper definition of marketing channels
- How to create an actionable marketing strategy
- Execution of the marketing strategy
- We intend to let you focus on the creation, timing, and placement of specific campaigns which must include the metrics that will measure the outcomes of marketing efforts. This will have a great impact on the marketing strategy knowing in-depth about what must be focused on. Join the best online marketing course at Techstack Academy and learn about simple marketing tools, anecdotes, facts about your company, and many more. We believe in providing our students with the best of knowledge from the beginning till the end of the course.
Platforms
- 3 Quizzes
- 1 Project
- What are the different types of platforms for marketing?
- Why is marketing important?
- How to promote on media platforms?
- Optimizing Social Media Marketing
- Learning SMM in-depth
- Varied types of platforms and their prerequisites
- Platforms available for lead generation
- Using different strategies for marketing
- Tracking and Allocating on platforms
- How to select an ideal platform with an ideal audience?
- As we all are well-familiar with the fact that there are plenty of platforms available for marketing purposes whether traditionally or digitally. Being a digital marketing institute, we offer you a wide array of knowledge and resources that will expose you to the reality of platforms available, how they work, how social media is managed and optimized, strategies, tools used, and many more! Join us, to understand and determine what is or isn’t working in a campaign. To determine which measurement platform is the best fit for your needs, we at Techstack are here to assist you with all your needs and requirements!
Expense
- 3 Quizzes
- 1 Project
- What is Marketing expense?
- Introduction to the basics of expense
- Understanding the 4P’s- Product, Price, Place, and Promotion
- Know-how about the personal selling costs
- Advertising agency commissions
- Marketing expense for salaries and fees
- Customer research and surveys
- Know-how to expand your expenditure
- Maintaining a check-list for all the expenses
- Social media monitoring and participation
- Before you start off with any of your business, whether offline or online, it is important to keep a check on the regular expenses that are to be spent. For that, you must have good knowledge about digital marketing! Our digital marketing academy focuses on grooming you entirely, digitally. You will also be understanding about how to market the salaries, fees, and know-how to expand the expenditure of marketing expenses according to your preferences.
Forecasting
- 3 Quizzes
- 1 Project
- What is Forecasting?
- Basics of Forecasting
- Purpose and the use of Forecasting
- Qualitative techniques for the upcoming period
- Analyzation of earlier techniques used
- Knowing the market
- Prediction of rapid growth
- Learning to forecast the growth rate
- Adequate tools to be used
- Step-by-step instructions on implement forecasting models
- Join one of the top digital marketing institutes in Delhi and know-how to move forward with your forecasting for a marketing plan. Our objective is to bring together in a logical, and systematic way with all the relevant information and judgments which relate to the factors being estimated. Trainers at Techstack Academy, our highly skilled to deliver everything about marketing and forecasting from the very beginning to help you maintain a way ahead to have great marketing for your future.
Business Statistics
- 3 Quizzes
- 1 Project
- Introduction to business statistics
- Know about consumer behavior
- Difference between consumer and buyer behavior
- Core assessments
- Learning in-depth about financial statement analysis
- Importance of the Statistics of Consumer
- Research and statistical analysis in business.
- Tools and techniques required for statistical analysis
- The business application of hypothesis and testing
- Tips and tricks to gain better business insights
- We at Techstack, offer a complete guide of statistics and analysis that is used in education while solving 100+ problems and doubts you come up with. If you are willing to seek a digital marketing course in Delhi, and your base for statistics is strong, then this course may fit right for you. We will help you learn certain tricks to gain outstanding knowledge inclusive of quizzes, comprehensive training sessions, or advanced level testing and analysis helpful for your competitive exams in the future.
Consumer Behaviour
- 3 Quizzes
- 1 Project
- What is Consumer Behaviour?
- Why is it important?
- Different types of consumer behavior and its segmentation
- How to analyze consumer behavior?
- Consumer differentiation
- Design Relevant Marketing Program
- Environmental conditions affecting consumer behavior
- Solving certain customer experience problems
- Predicting the market trend
- Innovating/launching new products
- One of the most important reasons to study consumer behavior is searching for certain answers about how your consumers feel about your products and services. We at Techstack, offer you full-fledged knowledge about how consumer behavior works. We provide the best Digital marketing course in Delhi which will give you immense knowledge knowing various kinds of consumer behavior available, segmentation, resolving customer experiences, and many more. We will also help you grow in the specific arena of business statistics that will give a boost to your career.
Financial Statement Analysis
- 3 Quizzes
- 1 Project
- What is financial statement analysis?
- Learn how to analyze an income statement
- Basics of vertical and horizontal analysis
- Keeping a check on the balance sheet
- Cash flow statement overview
- Checking up on ROI
- Profitable analysis
- Gaining an understanding of an organization's financial situation
- Different Methods used
- Tools and techniques required
- This module of our PGDM course in Delhi that focuses on providing you an overview of business statistics thereby helping you learn in-depth about the financial analysis which will help you to understand the ratios that can be used to properly assess the operation of an organization from a cash management standpoint. You will be liable to learn about keeping a proper analysis of cash flow statements, the methods that will be used, and the tools that are required to gain a clear understanding of an organization's financial situation.
Organizational Behaviour
- 3 Quizzes
- 1 Project
- What is organizational behavior?
- Basics to understand how organizational behavior works
- What are the elements of organizational behavior?
- What are its major principles?
- Analysing organizational behavior in-depth
- Humanistic approach
- How to create, shape, and control behaviors?
- Managing Demographic and Cultural Diversity
- Defining the levels of organizational behavior
- Tips and tricks to level up the organizational behavior
- Join our institute to learn more about organizational behavior and its techniques! Upskill yourself in the financial field, and learn 360-degree digital marketing training. Our Digital marketing trainers are experts in helping you get through the humanistic approach about how to create, shape, and control different behaviors of different consumers in an organization! Buckle up and join Techstack now! Learn to develop an understanding of the aspects that can motivate the employees, increase their performance and establish an overall strong relationship between employees.
Buyer Behaviour
- 3 Quizzes
- 1 Project
- Introduction to buyer behavior
- Types of buyer behavior
- Buyer behavior patterns
- Time and frequency of purchase
- Evaluation of Customer’s lifestyle and necessity
- Method of purchase during the buyer's behavior
- Knowing about the factors affecting buyer behavior
- Having knowledge about Post-purchase evaluation
- Decision-making process
- Characteristics of buyer’s behavior
- Join our academy of digital marketing to unleash your potential in the field of business statistics where you can understand various segments about buyer behavior. In this module, you will have a clear understanding of why and how people actually decide to buy a certain product or why they are so loyal to a specific brand which is the number one task for companies that strive to improve their business model and acquire more customers. Consumer buying behavior applies to individual customers in contrast to businesses and in every segment. We at Techstack, ensure you gain proper knowledge in whichever course you choose.
App Development
- 3 Quizzes
- 1 Project
- What is App development?
- Introduction to swift 5.1
- iOS framework & GCM introduction
- UI Creation
- IPA Creation
- WKWeb—view integration
- Control statements, structure, and enum
- Payment gateway integration
- App store submission
- Testflight introduction
- Developer account information
- Map-view integrate
- Learn mobile app development course for beginners only at Techstack, where we provide you with immense knowledge about how to develop an app from scratch. We make you understand everything starting from android coding to app store submissions until testing and finally launching your own app inclusive of all the test flighting and map-view integration. Choosing an app development career path will surely help you learn the skills you need through college, a Bootcamp, or self-study. Buckle up to develop and refine your technical skills with us, and sky-rocket your own app in no time!
BCER Marketing
- 3 Quizzes
- 1 Project
- Introduction to BCER Marketing
- B2B Marketing
- E-Business
- B2C Marketing
- Luxury retailing
- Brand awareness
- Social Media Marketing
- Growth Hacking
- Affiliate Marketing
- Tips to get ahead with better conversions
- BCER Marketing is an essential module of diploma in Digital marketing India which enables you to learn plenty of subjects diving in-depth in the field of BCER Marketing. No matter what your concern is to focus on, we at Techstack have designed the curriculum in a way that delivers you with utmost knowledge about the course you are seeking at our digital marketing academy in Delhi. It is considered important to know about business-to-business marketing or business-to-consumer marketing through E-learning which helps you market the products or services to other businesses, organizations, and consumers easily. This is an effective way to market as it holds several key distinctions to B2C marketing, which is oriented toward consumers only.
Marketing 3.0
- 3 Quizzes
- 1 Project
- What is Marketing?
- Introduction to marketing 3.0
- Understanding your customer/consumer
- Marketing 360 degrees
- Using various Social Media platforms
- Targeting and Retargeting the right audience
- Discovering various process and techniques
- Case studies
- Growth hacks to give a boost
- Exterior engagement options
- Since we all are familiar with how the market world is changing, wherein, unfortunately, most brands still use traditional, outdated, and ineffective methods to connect with consumers. We, at Techstack, provide you with various marketing tools, helping you learn about marketing 3.0 where you will focus on the segment that can give you the greatest benefits along with pricing fairly to convey your quality of services or products. Our school of Digital marketing focuses on providing our students with a 360-degree approach along with case studies so they have a clear approach to how the market has evolved. Join now, and explore the unexplored segments to foster yourself at the heart of business serving your consumers most effectively, quickly, proactively, and profitably.
Programmatic Marketing
- 3 Quizzes
- 1 Project
- What is Programmatic Marketing?
- How Does Programmatic Marketing works?
- What is Display Advertising?
- What is Real-time bidding?
- Advantages of using Programmatic Marketing
- How to use advanced targeting
- Usage of different mediums for marketing
- Strategies to foster Programmatic Marketing
- How to create effective and meaningful Ads?
- Tips & Tricks to be followed for better marketing
- Programmatic marketing helps you learn about the advanced marketing skills and strategies that are automated into the real-time bidding process. Join Techstack, and get ultimate Digital marketing training where you will be liable to know and understand all the marketing processes in specific contexts, which results in hyper-targeted, super-effective ads. Since people have a misconception that this is a really complicated process, our experts in marketing are here to solve your problems, making the process easier within milliseconds provided with simplified steps. Learn everything ranging from setting your goals to setting the price and advanced targeting.
Sports Marketing
- 3 Quizzes
- 1 Project
- What is Sports Marketing?
- History of Sports Marketing
- Differences between sports marketing and traditional marketing
- New technologies to help spread it to a global audience
- Case studies of the sports marketing world
- How to set the right target audience
- How can social media help in marketing
- Proper evaluation
- Focusing on building solid connections
- Sports-specific marketing trends and techniques
- This module is the subdivision of the market, focusing on the promotion of events and teams. Join hands with Techstack academy to know about the digital marketing course where you will be liable to have a great knowledge of 360-degree marketing inclusive of sports marketing. Here, we help you to develop marketing campaigns to engage fans and attract business sponsors. The amount of support and the revenue goals of sporting arenas, university sports teams, professional sports franchises, leagues, you will get following our techniques, the more likely you are to become an expert in sports marketing.
New Media in Marketing
- 3 Quizzes
- 1 Project
- What is new media marketing?
- Difference between old and new media marketing
- How to gather data for new media marketing?
- The types of new media marketing
- How to build relationships in the field of marketing?
- The use of dynamic website and SEO
- Tools used for better marketing
- Exclusive strategies
- Faster usability of different aspects present
- Guide to make a better way in the field of new media marketing
- Explore and upskill your knowledge about marketing, by joining our digital marketing institute in Delhi. Techstack focuses on providing you with different ways about new media marketing and the way how it has evolved over the years. To excel in the field, you must have some knowledge about how marketing is done. Once you join us, we will take care of all your requirements, questions and the entire syllabus of the course you are willing to choose. Learn exclusive strategies and build your own identity in the field of marketing only at Techstack!
Interactive Marketing
- 3 Quizzes
- 1 Project
- What is interactive marketing?
- Check-list of the things include d in interactive marketing
- How beneficial is an interactive marketing
- Types of interactive marketing campaigns
- Learn about E-mail marketing and quizzes
- How to segment your market
- Best practices to adapt for interactive marketing
- Ways to incentivize your content
- Leverage use of technology
- Measuring results
- Interactive marketing – such as contests, quizzes, calculators, and polls – is changing the way marketers think about having to interact with people. We, at Techstack, help to groom you entirely with the concept of interactive marketing where you can easily identify your target audience, pushing the envelope even further by engaging your audience. At Techstack, you will learn ways to incentivize your content using the different types of tools and techniques. Segment your market audience and become an expert to drive better sales and leads to your services.
Programmatic Advertising
- 3 Quizzes
- 1 Project
- What is Programmatic Advertising?
- Methods to buy media online
- Discovering various formats
- Intro to Demand-Side & Supply-Side Platform
- Ad fraud protection
- Know-how the ways of real-time bidding
- Programmatic display, native, video & audio Ads
- Blockchain technology
- Tools and different strategies used
- Gain 360-Degree Knowledge of Programmatic Advertising
- This is another module of internet marketing training in Delhi, wherein you will learn how online advertising has taken over traditional advertising over the years. To become an expert in programmatic learning, you must join Techstack Academy. We are the best digital marketing training institute in Delhi, providing certification courses through which you can gain 360-degree knowledge of programmatic advertising. Techstack makes sure that by the end of this course, you will have enough knowledge about everything, the way how advertisers and publishers can work and find success in the programmatic advertising landscape.
17 Certifications
- 3 Quizzes
- 1 Project
- Google Adword Fundamentals
- Google Adword Search
- Google Adword Display
- Google Adword Video
- Google Adword Shopping
- Google Adword Mobile
- Google Adword Sites
- Google Analytics
- Bing Certifications
- Hubspot Certifications
- Facebook Blueprints
- Affiliate Marketing Certifications
- 110 Assessments Certifications
- 8 Projects Certifications
- 2 Months Internship
- Techstack Certifications
- Orangus Certifications
- Our Academy of digital marketing is ranked amongst the top 10 digital marketing institutes in Delhi which offers not just 2 or 3 certifications like other institutes, but we offer in total 17 certifications which will be extremely helpful for your future and career as our certificates are ISO-certified which is widely valuable all around the globe. You will also be getting internship of 2 months and will be getting certifications from Orangus Institute.
- Capstone Project
- Career Assistance: Resume building, Mock interviews, 1:1 mentorship and Career fair
- Program Certificate from Orangus India and Techstack Academy
Capstone Projects
Live Projects from the Partner Agency ( Orangus & Team Variance ).
5000+Projects Completed
500+Domains
3M+Keywords
T
Google Ads & HTML
Targeted Landing Pages for Industrial Metal Business.
E
Multiple PPC Ads
PPC Lead Gen Expert with Google, Microsoft, Facebook, & LinkedIn Experience
C
Social Media
Digital Marketers in the Art Niche
H
Ahrefs
complete audit of law firm's digital presence.
ST
Google Ads & HTML
Targeted Landing Pages for Industrial Metal Business.
A
Multiple PPC Ads
PPC Lead Gen Expert with Google, Microsoft, Facebook, & LinkedIn Experience
C
Social Media
Digital Marketers in the Art Niche
K
Ahrefs
complete audit of law firm's digital presence.
Join India's #1 MBA in Digital Marketing Program
Faculty and Mentors
With years of experience, our faculty members are here to deliver you a high-quality learning experience both online and offline, whilst providing wings to your tech skills!
20+Professors
1300+Industry Mentors
2+Award winning faculties
Our Faculty
Career Support
Our well-connected placement team is dedicated to providing you with the best opportunities from the top organizations that are relevant to your profile.
350+Leading organizations hire our alumni
7000+Successful career transitions
Reviews by Students
Know what our students have to say about us.
Mridul ChawlaPGDM
One of the best institutes I have ever known. My experience studying at Techstack was beyond superb! Extremely happy that I took the decision and joined this institute, which fostered my skills and helped me regain my confidence.
Navneet Kaur PGDM
Thanking Techstack for giving me such a great experience as I learned many new things within one year of the course. The practical tips provided on how to get your business with the help of SEO were incredible.
Sneha Sharma PGDM
I must say, the trainers present at Techstack Academy are hands full with immense knowledge about digital marketing. The education provided to me was extremely helpful, as they also trained me for solving thought-related, practical topics.
Deepali Chaddha PGDM
My internship lasted for 2 months, and by far it was one of the best experiences I ever had. What could be better than learning things theoretically and also getting your hands laid-on practical knowledge and real-time projects? It was like a cherry on the top experience for me!
Lakshita Taneja PGDM
If you are too someone looking for that push to excel in the field of digital marketing, then surely Techstack Academy is the right platform for you. From learning to exclusive training until internship programmes, they provide it all!
Arpan Kukreja PGDM
Whether you are a student, a business person or an aged person willing to gain knowledge about digital marketing, Techstack Academy is right here to assist you with their best education. Being a little aged, in regard to other students in my batch I was embarrassed to continue the course, but the staff of Techstack Academy helped me regain my confidence and I went through completing the course, thoroughly.
Batch Starting: 02 Dec 2024
PG Diploma in Digital Marketing Program
Program Duration: 12 Months
Post Graduate Certification from
100% Classroom Training
Upskill with Techstack Academy
25+ Case Studies
Become Digital Marketing Manager, SEO Specialist, PPC Manager, Digital Marketing Manager, Influencing Marketer, Social Media Manager.
Get 1200+ hours of intensive learning in PGDM over 12 months.
Create portfolio-worthy projects
Start Your Own Startup
2 Months Internship Included
Payment Method
We have variety of payment methods in Techstack Academy.
Application Process
1
Fill the application form
Fill the application form to help us understand about you and all your necessary details before you move further to join Techstack.
2
Counselling Process
Take a word with our counsellor and know-how about the different subjects running at Techstack! Our cooperative process is held to give you the necessary information required.
3
Join Program
Fasten your seat belts to become an industry-expert by joining one of our courses.Get yourself acquainted with the best of the knowledge provided by Techstack Academy!
Upcoming Application Deadline
Have you filled up our forms yet? If not, then buckle-up before the batches get full! We are waiting to hear from you, and take your career onto the next level, with us!
Deadline: 02 Dec 2024
Frequently Asked Questions
What is the duration of the PGPDM course at Techstack Academy?
The duration of our Postgraduate Program in Digital Marketing includes one year wherein you will be given exclusive course curriculum training that will help you learn things in-depth about digital marketing and beyond its arena. You will also be eligible to get a paid internship with us.
How long is the Internship period included in this? Is the internship paid?
The internship period in our Postgraduate Program in Digital Marketing consists of 2 months internship. You will also receive an internship experience letter from Orangus Institute, post the completion of your course. Our certificates are ISO-certified which can be used for your future, securing your career easily.
If one has already done their course in CTDM, is there the possibility to upgrade to PGPDM?
Of course. Whether you have sought knowledge from our ADM course or CTDM, and are willing to upgrade your course in PGPDM, it is possible for you to do that, by just reporting to our team and management. OUR PGPDM course offers 88 modules, which helps you to attain maximum knowledge in digital marketing.
Are the certificates provided after the course, can be used across the globe?
You will achieve 17 certifications after completing your PGPDM course at Techstack Academy. Our certificates are completely authorized and can be used globally, which will be added as an additional feature for your career prospect.
Is there any qualification required to join this course?
There is no such specific qualification required for you to join our course. Although people having some knowledge about digital marketing and its work process, are more likely to understand the significance and procedure of how digital marketing gets ahead, taking a turn over the ways of traditional marketing.
Our Learners Work At
Know where our students get placed.
Know More About Techstack
What is Internet Marketing?
Online marketing or digital marketing is broadly considered as the Internet Market, where you are liable to sell your products and services, online, digitally, in the most feasible manner. Get your hands laid on to, out of the box digital marketing strategies which involve promoting a brand, targeting the right audience with the use of the Internet. All of it includes a variety of online platforms, tools, and content delivery systems, along with social media marketing.
Why is graphic designing important in Digital Marketing?
Picture illustrations are said to be most useful, in whichever sector is used. For instance, whenever someone talks about anything to see, all we do is visualize its picture. Therefore, graphics play an important role in the field of digital marketing. Creating compelling and eye-catching designs is prone to grab enough attention of the users, which will in return help you get plenty of customers, visiting your site, daily.
Relevance of SEO in Digital Marketing?
Have you ever wondered, whatever you search on Google, the best of it tops up on the first page? Yes, that is search engine optimization, broadly known as SEO. This is by far, the most important segment in the field of digital marketing, the more you are visible the better your customers will be. Therefore, SEO is a large term that falls plenty of on-page and off-page activities, which require to be performed on a regular basis to help reach you on top.
What makes Digital Marketing different from traditional marketing? ·
2020, has been a rough year for all, therefore during the pandemic, the sales of Ecommerce platforms gained the most profit amongst all. Irrespective of pandemic times, digital marketing is winning from traditional marketing in all cases. There are plenty of reasons to choose digital marketing as it reduces your pain to go out and search for things, wherein you can just order within a blink of an eye and relax at home. The role of digital marketing techniques has widened its arena that you can even order food, electronic devices, clothes, and everything via online shopping.
What types of effective tools are used in Digital Marketing?
The list of digital marketing tools is never-ending. You have different tools for everything such as, one can use Grammarly to check for grammatical errors if any, SEMrush for effective keyword research, plagiarism checker to check the uniqueness of the content written, Hemingway to check the readability checker, and many more such tools are available.
What are the essential points to increase traffic to your website?
There are lots of platforms which you can use to increase your website traffic. We have two kinds of
traffic. One is a simple user and the other is a potential user. Many people avoid the usage of simple
users as it acts like a visitor without any productivity.
A potential user can give you a
chance to
sell and increase your daily business. Social media sites like Facebook, twitter, Stumbleupon,
Google+, Linkedin can easily bring targeted traffic to your website. Moreover, the use of SEO on
potential keywords to bring potential traffic which will increase better sales.
How many tools can we use in Digital Marketing?
There are thousands of tools available for Digital Marketing, but we use only the best. There are some tools which are taught in our Digital Marketing Institute in Delhi. We, at Techstack, are providing digital marketing course with placement in Delhi. Tools like Ahrefs, Open Site Explorer, Majestic SEO, Advanced Grammarly, Buzzsumo, SEMRush Keywordtool, Rankwatch, WordAI, SpyFu, Animoto Alexa, Google Webmaster, Google Analytics etc. People use different tools according to their needs but the above mentioned tools are some of the best tools for every type of marketing. Many people have done more than 3 projects in their Internet Marketing Training in Delhi and have used the mentioned tools in their projects, achieving the best results.
Where do you see yourself in 5 years in the digital marketing field?
It totally depends on you how you are going to answer your question. The best way to answer this question is to talk about your ambition and how the company will fulfill those dreams. There are many advantages to digital marketing courses. Digital marketing course advantages will help you to get a high package as a fresher. Talk about your life goals and productivity towards their company to get the best promotion.
What are the differences between Direct Marketing and Branding?
In Direct Marketing, you are bound to target only those customers through which you can derive
maximum sales. Direct Marketing is directly proportional to potential customers.
In branding,
I will
try to figure out those ways through which I can get more branding. Like mass reaching, email
marketing, etc. We are opening our digital marketing course in Delhi.
What is Remarketing? Can we use Remarketing in Google and Facebook
both?
Remarketing is a process to show ads again and again to the same customer who visited our website. It
helps us to increase our branding. Google Adwords: Google Display Network used to create Remarketing
ads. You have the option to know-how to target ads on adgroup. In this you will have three options,
Display keywords, Interest and Remarketing and Detailed Targeting.
In Interest and Remarketing, you will have a complete Remarketing list. This option helps you to
create Remarketing ads. Facebook: Yes, you can use remarketing on Facebook also.
The same process is followed like Google adwords. You have an option to set remarketing for your
campaign. Remarketing process depends on javascript code. You need to put remarketing code on your
Landing page to run remarketing ads.
Is there any limitation in digital marketing?
Always. Every marketing strategy has some limitations. In online marketing, we know we can’t touch products and feel how products actually look like. The trust factor of products online only depends on reviews but you can’t see that authentication which is the major problem with online products. In delivery, maybe the products do not look the same as they appeared on the website. Techstack is recognized as the best digital marketing institute in Delhi and Noida, by joining you will be able to learn about plenty of new strategies related to digital marketing.
Why to choose Digital marketing as your career?
If you wish to keep yourself updated on a daily basis and other fields, digital marketing has an algorithm designed by biggest platforms like Google, Facebook etc. which keeps doing updates in that algorithm through various online portals like Search engine journal, search engine land, moz etc. If you are a beginner/fresher, you can choose digital marketing SEO course from Techstack.
How will you ensure us for profit through digital marketing?
No one gives you the guarantee for profit through digital marketing course in Delhi in the initial stage, but we assure you that after one week, we will give you the best results for your business. In the first week, we will analyze your potential products and ways to get potential traffic. We will find your competitors so that we can easily remove ads on your competitor’s device.
What are the best ways to get updated in the digital marketing field?
The best way to get updated in the digital marketing field is to have subscribed to digital marketing news and trending topics of digital marketing through online portals like search engine land, search engine journal, moz etc. You can join an advanced digital marketing institute in India to get updated on a daily basis.
Why choose us?
As we know, your future and careers depends on us, we make sure to deliver a holistic view of the entire syllabus that we provide, helping you attain in-depth knowledge.
Full-Fledged Curriculum
At Techstack, we deliver an amalgamation of courses beyond your field of expertise to help your career reach greater heights.
Step-By-Step Learning
We create a roadmap for your journey, starting from novice to becoming an expert.
Lifetime Support
Your journey at Techstack doesn’t end with the completion of the course, you will gain the status of Techstack Alumni for a lifetime.
Browse Related Blogs
To help inspire you about the latest information, we have pulled together with the most creative, clever and effective information from around the blogosphere!
Contact Us
If you are keen to learn about a variety of courses that can provide you with an ultimatum of knowledge, choose Techstack! We have a International reputation for excellence due to the outstanding quality of our teaching and support, resulting in positive outcomes for your future.
More About Techstack
June 2019 Batch
Komal Kohli :I am a mother of two kids, but always had the passion to learn new things alongside being a homemaker. So I enrolled myself to taking online classes at Techstack and I am stunned to see how amazing the trainers here are! Even though the concept of online classes at first, did not seem appropriate to me, sooner I got used to the environment and now every day I wake up with a different motivation and wait for my classes to learn more about digital marketing!
Shalini Sharma :Need not to explain a lot about the institute. Whatever it has given me, I will be lacking words as it is one of the best institutes I have discovered for digital marketing courses. Regular assignments, assessments and quizzes are given to help every individual grow in the same area, in regard to their abilities! Truly thankful to Techstack Academy for transforming my future.
Harshita Taneja :The class was excellent at Techstack Academy as the instructor was incredibly knowledgeable and articulate. I have taken only 5 classes yet and I am extremely delighted with it and look forward to coming back to Techstack only for more classes in the future. I loved the fact that even though I was in a class with other people, the actual physical space was private and quiet and very conducive to learning here.
Siddharth Batra :I can’t believe that alongside trainers, the owner of the institute was also of extreme help. I was really hesitant to join the course at Techstack Academy but as soon as I took the counselling session , Manoj Sir, helped me get through all the obstacles due to which I am, who I am today. He is really supportive and has wide knowledge in terms of every subject. Highly recommended institute to all of those who are looking to make their career in this field of digital marketing.
Arjun Anand :This was the first time I have attended a class in this format (online) and was proven to be more effective than I expected. The teachers are so humble, and the environment to study at Techstack is extremely positive. This is one of the best digital marketing institutes and would surely recommend my friends and cousins to take up a course here!
