What is a search engine? What are its functions, and how does it works?
Search Engine : By now you must be having a vague idea that Google is a search engine? But, what do you know beyond that about Google engine? First of all, Google is not the only search engine. Bing, Yahoo, MSN, etc. are also search engine. So, what is a search engines? In a layman’s terms Search Engine is a internet based tool that allows the users to find almost any information on the world wide web. You must have entered a keyword term, like “what is google” or “how to make an omelet” – the idea is whatever you want to learn or understand on the internet, and Google or any other search engines shows you the results relevant to your query. That’s the functionality of search engine. Search engines do not work on the internet. In fact, they provide databases of information that users want to find out on the internet.
How Search Engine Works ?
Still, there are some key points based on which every search engine shows the results. They are: Search engines see only the text on your webpage and the underlying HTML structure to evaluate the relevancy to the search term. Content is key, so make sure your content is best. Using large images or fancy Flash animation don’t carry a weightage on the eyes of search engines. Truth to be told, it is quite difficult to build a Flash based website that is as friendly to search engines.
That’s the reason Flash websites rank lower the websites coded in HTML and CSS languages. In addition, keywords are also very important. They are the terms that a user enters in the search field on search engines. You can use keyword to make your website or webpage appear on top of SERPs. Use the keyword on your pages, do a proper SEO, and your website/webpage may have the chance to appear on the top.