What is SEO ?
SEO better known as search engine optimization is the process through which you can get your website on the top of google search. It is the process of getting traffic from free, organic, or natural search results on Google search.al major search engines like Bing , yahoo and google have primary search result where web pages or any other content like images and videos are listed according to what the search engines think that is relevant for the user.
Why does a website need SEO ?
The major portion of web traffic is driven by the major search engines like Yahoo, Bing, Google. Although different social media platform and other types of resources can generate visitors to a website, search engines are the prime method of navigating anything for most of the Internet users. This is true whether the websites is about providing services or selling anything.
There are several search engines and they are smart, but they still need help. The major search engines are always working on how to enhance their technology to crawl the web more deeply and in return gives user a better result for their search. However, there is a limit to how search engines operate. Whereas good SEO can get you thousands of visitors and which can increase attention, the wrong moves and negative or black hat SEO can get you good result for some time but in future can bury your site deep in the search engine result where visibility is minimal.
To make content available to search engines, SEO also helps to boost the website rankings so that content will be placed where the user will find it more comfortably. From past few years Internet is becoming increasingly competitive, and those organizations who perform good SEO will always the edge over their competitors and will have a decided advantage in visitors and customers.SEO is all about getting backlinks from different wesites.
There are several ways from which one can get backlinks some of them which are:-
1) Blog Commenting :- you can get a backlink from by commenting on blogs , but the comment should be relevant and should be related to that blog. There is a comment section where you have to write your name,comment and your website URL, the website URL is most important as you will get a backlink for your website through that URL however the blog doesn’t guarantee a backlink every time.
2) Article submission :- There are numerous number of sites that allows you to write articles on their sites. we can attain a backlink by putting a link on specific keyword , once the article is approved the backlink will automatically come for your website through that specific keyword
3) Directory Submission :- we can achieve a backlink by submitting the URL of our website to several directory submission sites .
These are some of the few ways of getting backlinks. Backlinks are most essential for good SEO practice.
To know better about backlinks and SEO you can go through digital marketing training in Delhi at Techstack.