- 1 what are backlinks ?
- 2 The importance of backlinks
- 3 How to gain backlinks to your website
To be very simple, lets say backlinks are incoming hyperlinks from one web page to your website or any other website/page. the more backlinks you gain,the more popular your website will be.its like someone gives a shoutout to you on instagram or youtube. but in case of websites its given in the form of links not verbal or by post like instagram.
if you have started your new blog or website ,the first wish you make is to get a lot of traffic and that can’t happen unless you rank on top 3-4 pages on google on any keyword. to rank on top on google, you need to build a required number of backlinks to your website and that number depends upon the keyword difficulty. to check the keyword difficulty of any keyword use Ahrefs.Its one of the best tools to analyse any keyword and backlinks to your site or any of your competitiors site . e.g., if the keyword difficulty is 10 for a particular keyword, you need to get approx 20-25 unique backlinks to your website in order to rank on first page on google on that particular keyword. so to get a hell lot of traffic, building backlinks is the primary job.
there are a lot of methods to gain backlinks to your website. Here I am listing the most effective and widely used methods for building backlinks:
> blog commenting
you come across a lot of blogs over the internet and most of them provides the option of commenting on their blogs for readers to get insights of their own blog. when you comment on someones blog ,your are required to fill mainy three options – your name , email id , your website URL and your comment. The most important part here is your website url and your comment. when you are commenting make sure you comment something relevant to the article or else your comment wont be approved. in the websites url field, write the URL of your website or any particular page of your website to which you want the backlinks. commenting on any blog doesnt guarentee you backlinks , the owner of the blog has to approve your comment to get backlinks.
there a lot of sites which offer you to write articles on their websites . you can put your websites link on any of the keywords in your article and after approval your backinks come in count.
social bookmarking is a centralized online service which allows users to add ,edit and share bookmarks of webpages. social bbokmarking increase the UR and DR of a webpage at a fast rate which is considered a major ranking factor.
directory submissio is the process of submitting your websites link on online directories. with directory submission we can improve the UR and DR of a webpage
forum posting is the act of engaging and writing on a thread by leaving comments on a thread posted by user.
this is a way to sybmit pdf related to your website or any keyword. the main importance of this is to creat a high ranking page
video submission refers to submitting videos with your websites link in description on various video posting sites such as youtube, vimeo,etc
a lot of blogs offer us to write posts on their blog , we can write blogs for them and submit our link their
profile link building is a worthwile SEO technique in which users build themselves a social profile on various social channels and forums and submitting links on those channels
image submission is a process of submitting images with alt attributes related to your keyword and linking to your site
There are a lot of other ways of building links to your site such as web 2.0 submission and press release but the above listed methods are the most effective and widely used methods.
to know more about backlinks building you can look through the digital marketing training in delhi at techstack.